Choose Your Area of Interest
BUSINESS PLANNING
* Book excerpts from Business Plans Kit for Dummies
* Articles about preparing, updating, and using your business plan
* Business planning tips and advice
SMALL BUSINESS MARKETING
* Book excerpts from Small Business Marketing Kit for Dummies
* Articles featuring the book
* Tips to strengthen your business marketing efforts.
* Articles featuring the book
* Tips to strengthen your business marketing efforts.
BRANDING
* Excerpts from Branding for Dummies
* Link to an NPR interview with Barbara Schenck on brand building
* Articles on branding
* Tips and advice on how to build and burnish your brand
* Link to an NPR interview with Barbara Schenck on brand building
* Articles on branding
* Tips and advice on how to build and burnish your brand
SELLING YOUR BUSINESS
* Tips and advice for preparing for, planning for, and steering your business-sale effort.
* Link to a podcast on what it means to prepare and run a sale-ready business.