Marketing & Business Tips
This area of the site offers tips for how to build, market, or brand your business, complete with advice, steps to follow, and even worksheets or forms to use as you take your business to the next level.
FAQs
Business owners - no matter how different their organizations or styles - ask similar questions when the topic turns to business plans, marketing plans, and branding programs. Click here to see some of the questions that arise again and again. The answers will put you a leap and bound ahead of those don't know but are afraid to ask!
Book Excerpts
The Book Excerpts page invites you to preview sections of
Branding for Dummies,
Small Business Marketing for Dummies, and
Business Plans Kit for Dummies, all adapted for quick and easy access by dummies.com. Excerpts feature everything from developing your business model to creating your advertising. Plus the Book Excerpts page presents an "Excerpt of the Month," along with some how-to advice for putting the spotlighted information to work in your business.
Articles
From book reviews to marketing and brand-building advice, this section links to recently published articles.
Marketing & Branding Presentations
This page links you to a marketing teleclass and several branding podcasts.
